I - personally - am a huge fan of the written word, as you can tell from the blog. Reading has never been a chore, always a pleasure and for that I am very grateful. But I do understand that some kids don't like reading for a variety of reasons, amongst them are cost of books which their parents can't afford or even that they've never found something that could hold their attention as their school libraries carry limited stock.
When I got an email through from Gav at NextRead about something he thought I may be interested in, I read the email with pure pleasure. A new project is underway and although I don't have kids, I'm not a parent, a teacher or a child (no matter how immaturely I behave at times) I genuinely support this as it can only do good.
I copy the Press Release details below, verbatim, from the email which Flint PR sent onto me at Gav's request.
My School Book Club is an innovative new literary initiative that benefits children, parents and schools.
The My School Book Club project represents the 21st century evolution of the familiar school book club concept. This new online service provides children with an engaging interactive literary community, offers parents direct access to a wide range of quality assured and competitively priced titles, whilst also delivering a significant new revenue stream for schools.
My School Book Club offers free registration and the development of a personalised school book club website. The site is free to run and is automatically updated each month with new titles. Significantly, the school earns 20% of the value of each purchase through its My School Book Club site in redeemable book vouchers.
My School Book Club offers a hassle-free, online book club service. The books are competitively priced, with discounts of up to 50% off the most popular titles, and quality-assured, with each title individually selected by a panel of experienced literacy professionals and leading children’s authors. The books, which include perennially popular classics and the latest works from contemporary authors, are divided into categories covering Baby and Toddler to Age 9 and Upwards, with Pocket Money books for as little as 99p and Graphic Novels for less confident readers. The service allows parents to actively participate in the literary development of their child, whilst also providing the opportunity to enhance the literary environment of their school.
My School Book Club presents a child-friendly, interactive literary community aimed at engaging children with books and reading. Each site includes downloadable audio and video clips, informative and entertaining articles on all aspects of reading and literature, competitions, access to signed copies from popular authors and illustrators and a range of carefully vetted literary links.
‘A brilliant way of accessing 60 fantastic titles each month’ – Jacqueline Wilson
My School Book Club is the brainchild of David Teale, who founded the hugely successful Red House Children’s Book Club in 1979. He has four daughters and six grand-children and is available for interview and comment.
For further information please visit WWW.MYSCHOOLBOOKCLUB.COM or contact Digby Halsby at Flint Public Relations on firstname.lastname@example.org or 0207 224 8191
Please do spread the word about this new project and if you have the chance to do so, support it and market it yourselves. Literacy is never a bad thing.